The posts follow a recognizable formula: “I’m not Jewish. I’m [nationality, religion or identity]. And I am a Zionist.”
The Jerusalem Post analyzed public X posts to identify where the trend began and who was amplifying it. The analysis uncovered 613 posts published between October 4 and October 11, with activity accelerating sharply on October 9.
The dataset contained three matching posts on October 4, followed by 13 on October 5, 10 on October 6, 22 on October 7, and 26 on October 8.
The number jumped to 131 on October 9, roughly five times the previous day’s total. Another 270 matching posts were published on October 10, followed by 138 on October 11 as of the time the data was collected.
In total, 539 of the 613 posts analyzed, or approximately 88%, were published from October 9 onward.
From scattered declarations to a viral formula
Declarations of support for Zionism by non-Jewish users predate the current trend. However, the earliest posts identified by the Post did not consistently follow the standardized format that has since become widespread.
Among the posts found on October 4 were broader declarations such as, “I’m not Jewish, but I am a Zionist.”
By October 5, users had begun incorporating their national identities. One early example read, “I’m not Jewish. I am Irish, and I am a Zionist.”
An October 6 post similarly stated, “I’m English, I’m not Jewish, but I am a Zionist.”
By October 7, the three-part structure appeared more frequently, with variations identifying the poster as American, Canadian or Iranian before declaring support for Zionism.
One example posted by Dutch writer Bart Schut on October 11 read, “I’m not Jewish. I’m a Dutch atheist. And I am a Zionist.”
The dataset included references to a wide range of national identities, including Iranian, American, Canadian, German, Finnish, Irish, Italian, New Zealander, English, Polish, Australian, British, Dutch, Czech, Japanese, Portuguese and Nigerian, among others.
Some users combined national and religious identities. References to Christians, Catholics, atheists, Muslims, Hindus and agnostics also appeared in the posts analyzed.
Hundreds of accounts join the trend.
The 613 posts collected by the Post came from 549 separate X accounts, indicating that the activity was not primarily driven by a small number of accounts repeatedly posting the same phrase.
Most accounts appeared only once in the dataset.
The available data does not establish that the posts were centrally coordinated or part of an organized campaign. Rather, it demonstrates the rapid replication and adaptation of a common linguistic template across hundreds of accounts.
The timing suggests that the phenomenon changed significantly around October 9, just two days after the third anniversary of the October 7 attacks.
After the Post captured 74 matching posts between October 4 and October 8, another 539 appeared from October 9 onward.
The trend had also begun drawing attention from users on X, with posts explicitly referring to the growing number of “I’m not Jewish, but I’m a Zionist” declarations.
On October 9, for example, user Oren Barsky wrote: “the ‘I’m not Jewish, but I’m a Zionist’ trend is one of the most moving things I’ve seen on this platform.”
By October 11, Barsky said the trend was “basically [his] whole feed.”
How the Post analyzed the trend
The Jerusalem Post collected public X search results using multiple variations of the phrases “I’m not Jewish” and “Zionist,” covering posts published between October 4 and October 11.
Duplicate post URLs were removed, leaving 613 posts from 549 unique accounts.
The dataset is not an exhaustive record of every post participating in the trend. Instead, the figures provide a snapshot of the trend visible through public X search results and demonstrate its growth during the period analyzed.
Amid widespread hostility toward Israel and Zionism, the emergence of a trend centered on expressions of solidarity with Israel and the Jewish people’s right to self-determination marks a notably positive shift in social media discourse.
A social media trend in which non-Jewish users publicly declare themselves non-Jewish Zionists has spread rapidly across X, with a Jerusalem Post analysis identifying more than 600 matching posts from nearly 550 accounts over just over a week.
The posts follow a recognizable formula: “I’m not Jewish. I’m [nationality, religion or identity]. And I am a Zionist.”
The Jerusalem Post analyzed public X posts to identify where the trend began and who was amplifying it. The analysis uncovered 613 posts published between October 4 and October 11, with activity accelerating sharply on October 9.
The dataset contained three matching posts on October 4, followed by 13 on October 5, 10 on October 6, 22 on October 7, and 26 on October 8.
The number jumped to 131 on October 9, roughly five times the previous day’s total. Another 270 matching posts were published on October 10, followed by 138 on October 11 as of the time the data was collected.
In total, 539 of the 613 posts analyzed, or approximately 88%, were published from October 9 onward.
From scattered declarations to a viral formula
Declarations of support for Zionism by non-Jewish users predate the current trend. However, the earliest posts identified by the Post did not consistently follow the standardized format that has since become widespread.
Among the posts found on October 4 were broader declarations such as, “I’m not Jewish, but I am a Zionist.”
By October 5, users had begun incorporating their national identities. One early example read, “I’m not Jewish. I am Irish, and I am a Zionist.”
An October 6 post similarly stated, “I’m English, I’m not Jewish, but I am a Zionist.”
By October 7, the three-part structure appeared more frequently, with variations identifying the poster as American, Canadian or Iranian before declaring support for Zionism.
One example posted by Dutch writer Bart Schut on October 11 read, “I’m not Jewish. I’m a Dutch atheist. And I am a Zionist.”
The dataset included references to a wide range of national identities, including Iranian, American, Canadian, German, Finnish, Irish, Italian, New Zealander, English, Polish, Australian, British, Dutch, Czech, Japanese, Portuguese and Nigerian, among others.
Some users combined national and religious identities. References to Christians, Catholics, atheists, Muslims, Hindus and agnostics also appeared in the posts analyzed.
Hundreds of accounts join the trend
The 613 posts collected by the Post came from 549 separate X accounts, indicating that the activity was not primarily driven by a small number of accounts repeatedly posting the same phrase.
Most accounts appeared only once in the dataset.
The available data does not establish that the posts were centrally coordinated or part of an organized campaign. Rather, it demonstrates the rapid replication and adaptation of a common linguistic template across hundreds of accounts.
The timing suggests that the phenomenon changed significantly around October 9, just two days after the third anniversary of the October 7 attacks.
After the Post captured 74 matching posts between October 4 and October 8, another 539 appeared from October 9 onward.
The trend had also begun drawing attention from users on X, with posts explicitly referring to the growing number of “I’m not Jewish, but I’m a Zionist” declarations.
On October 9, for example, user Oren Barsky wrote: “the ‘I’m not Jewish, but I’m a Zionist’ trend is one of the most moving things I’ve seen on this platform.”
By October 11, Barsky said the trend was “basically [his] whole feed.”
How the Post analyzed the trend
The Jerusalem Post collected public X search results using multiple variations of the phrases “I’m not Jewish” and “Zionist,” covering posts published between October 4 and October 11.
Duplicate post URLs were removed, leaving 613 posts from 549 unique accounts.
The dataset is not an exhaustive record of every post participating in the trend. Instead, the figures provide a snapshot of the trend visible through public X search results and demonstrate its growth during the period analyzed.
Amid widespread hostility toward Israel and Zionism, the emergence of a trend centered on expressions of solidarity with Israel and the Jewish people’s right to self-determination marks a notably positive shift in social media discourse.
Mathilde Heller, Jerusalem Post
